- Google introduces Zavers, a relevance-based digital coupon solution Retailers and manufacturers will receive a first-hand demonstration of Google's new digital coupon solution - Zavers by Google - that allows them to rewards loyal customers with targeted and relevant digital coupons.
- Conversion rates down 55% among online shoppers Online conversions rates among UK shoppers are down almost 55% in the past five years, according to the latest IMRG Capgemini e-Retail Sales Index. In 2006 the average online conversion rate was 8.4%, but this figure has steadily declined to 3.8% in 2011 as consumers shift from 'online purchasing' to 'online shopping'.
- Kenny’s, Ireland’s largest bookstore “challenging Amazon” Kenny’s bookstore, based in Liosbán, Galway, now boosts up to 6.5 million titles, with a recent statement from Des Kenny, bookstore management, saying: “We’re challenging Amazon”.