- Twitter gets more powerful with new analytics tool Twitter has just announced Twitter Web Analytics on their developers blog - a new service that will allow webmasters to accurately measure the amount of traffic Twitter is sending to their websites.
- Why Twitter is turning increasingly towards t.co link shortening Yesterday we reported how one could avoid Twitter's somewhat annoying t.co URL shortener by using lesser known URL services like j.mp, or by keeping the URL length to 20 characters or less. Unfortunately, this hack will not last forever as Twitter does plan to wrap all links, regardless of length, with its own t.co link service. Why? It's all to do with analytics.